Tim Cook Comes Out

In an piece published Thursday, Apple CEO Tim Cook publicly confirmed his long suspected sexual orientation. This is a huge step forward for big corporations such as Apple but the news has come at a convenient time. At a women's tech conference last Thursday, Nadella (CEO of Microsoft) said that women not asking for a raise is "good karma" and that "the system will give you the right raises as you go along." It is not hard to see why so many people (both men and women) reacted in a harsh way towards Microsoft. As a CEO of one of the largest corporations in the US, a statement like that is completely inexcusable. Tim Cook coming out at a week after that statement is no coincidence if you ask me. As Microsoft is swarmed in a frenzy of negative press, Apple is painted in a bright light. Now seen as a more forward-thinking and progressive company, Apple has a huge advantage over Microsoft. I don't think negatively about Tim Cook coming out, however it seems a bit too convenient regarding the timing of his announcement. It would be ironic if Apple now goes back to the retro rainbow logo.